Internal Knowledge Base
Welcome to the GolfBack Team Wiki
Your central resource for GolfBack products, processes, workflows, and team knowledge. Find what you need, update what you know.
Start Here
New to the team or need the basics?
Start with these core resources.
New Account Manager Guide
Everything you need to get started as a GolfBack AM.
Website Update Requests
How to submit, track, and prioritize website change requests.
GolfBack Product Overview
Plain-English overview of every GolfBack product and module.
AI Usage Guidelines
How to use AI tools responsibly and effectively at GolfBack.
Most Used
Common resources
The pages the team reaches for most often.
Wiki Updates
Recent updates
AI Usage Guidelines
Policy and best practices for using AI tools across the GolfBack team.
Website Update Request Process
The standard process for submitting website change requests.
GolfBack Product Overview
Plain-English overview of the full GolfBack growth system.
Quarterly Client Reviews
Quarterly review framework with monthly proactive internal checks.
Product One-Pagers
Downloadable one-pagers for each GolfBack product.
GolfBack Products
The GolfBack growth system
GolfBack organizes around three connected growth paths.
Online Growth
Get Found
Websites, SEO, GEO, Reserve with Google, and AI search visibility — capture demand before it reaches an aggregator.
GRO Online →Rounds & Revenue
Get Booked & Optimized
Booking engine, dynamic pricing, Tee Time Guarantee, Daily Steals — turn traffic into direct, profitable tee times.
GRO Bookings →Repeat Golfer
Get Loyalty
Golfer data, email marketing, and automation — bring known golfers back without paying a third party to reach them.
GRO Repeat →GolfBack Team Wiki — Internal use only. Questions? Reach out in the team Slack.